Saturday, August 23, 2014

New funding models for #Philippines broadcasting need to be developed to reform it


Broadcast companies have to have greater diversity in sources of funding not limited to commercial sources. Seeing how Philippine broadcast companies' business models are organized, they derive funding from commercial sources and are mainly for-profit, and hence are not essentially chartered to educate and inform the citizenry, are beholden to commercial interests. Moreover, educational programs do not actually earn them ratings.

The BBC works mainly because they are founded by Royal charter and so are not solely for-profit, but have real social responsibility as indicated, as well as having diverse sources of funding not limited to commercial sources. Similarly, PBS in the United States also have non-commercial sources of funding, and is considered a non-profit broadcaster.

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http://getrealphilippines.com/blog/2014/08/how-to-stop-philippine-medias-systematic-dumbing-down-of-an-entire-nation/comment-page-1/#comment-650955

1 comment:

  1. Well, ABS-CBN is already a Crown Corporation—sort of—given it's controlled by the Aquino monarchy.

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